On the 14th of November, 2015, a leading beauty manufacturing company launched Scent of Africa, Africa’s first luxury fragrance, at the exclusive Kempinski Gold Coast Hotel in Accra, Ghana with over 300 guests.
The product was launched via theatrical performances incorporating a diverse representation of African regions including South African fire-breathers, a gum boot mining simulation and product unveiling by super model, Oluchi Orlandi and World Cup Champion and international footballer, Marcel DeSailly, Scent of Africa’s official celebrity brand ambassadors.
Wearing Tiffany Amber
The Scent of Africa bottle is designed in Africa’s instantly recognizable and iconic shape. The gold colour of Scent of Africa for Woman, illustrates the magnetism of today’s African woman while the silver colour of Scent of Africa for Man, represents the modern distinguished African gentleman.
Scent of Africa will retail in Ghana and Nigeria with a continental and international distribution roll-out for will commence throughout 2016.
